GUARANTEES FOR THE INDEPENDENCE OF THE PUBLIC SERVICE MEDIA IN BULGARIA WITHIN THE REGULATION

Authors

  • Alexander Velev Faculty of Journalism and Mass Communications, Sofia University "St. Kliment Ohridski ”, Republic of Bulgaria

Keywords:

media, radio, television, regulation, media independence

Abstract

This article examines the prerequisites and guarantees for the independence of public service media
provided through the existing regulatory system. The public character of the media and its independence are a direct
function of its managerial independence and financial security, and both are to be provided by the regulatory system.
That is why the subject of the analysis presented by us is the existing model of public media management, as set out
in the Law on Radio and Television in Bulgaria. For the media independence, the clearly defined mission, the
financial security and the right of the governing body to make their own decisions, without being coerced by any
political situation, are of priority importance. The focus of the analysis will be on the regulatory system, the
structure of the regulatory body and the dynamics of its relations with the management of the public media. We
should analyze in detail the existing functions of the Council for Electronic Media, the election of the Director
General of Bulgarian National Radio / Bulgarian National Television, as well as the election and approval of the
Management Boards of these two media. For the purposes of the research the method of comparative analysis is
used, considering the legal framework of the regulation of the public media in Bulgaria in parallel with the
regulatory frameworks of two other countries of the European Union - Austria and Germany. Conclusions and
recommendations for possible future changes in the Law on Radio and Television in Bulgaria have been presented

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Published

2022-03-30

How to Cite

Velev, A. (2022). GUARANTEES FOR THE INDEPENDENCE OF THE PUBLIC SERVICE MEDIA IN BULGARIA WITHIN THE REGULATION. KNOWLEDGE - International Journal, 51(1), 219–224. Retrieved from https://ikm.mk/ojs/index.php/kij/article/view/5131