FACTORS AFFECTING THE GROWTH OF SMALL AND MEDIUM BUSINESS IN KOSOVO

Abstract

The purpose of this paper is to understand the importance of efficient management of small and medium businesses (SMB) so that businesses are competitive in the market. Identifying SMB needs is one of the advantages of being successful in businesses. This paper presents a summary of the results of the SMB surveys in one of the researches where two municipalities of Kosovo Ferizaj and Kaçaniku. From these results, statistics are published regarding the performance of these businesses, with regard to the existing economic resources of these businesses, and in particular the needs of these businesses for employees, focusing on staff experiences, qualifications and training. The paper also analyzes the outcomes related to the problems that businesses face in different activities, and analyzes the motivation of perpetrators in these businesses. From these surveyed or interviewed businesses, it emerges that those SMB that have employees with university qualifications belong to the field of economy. Other SMB requirements for additional employees are closely related to work experience. The higher the job experience of a job seeker or the job seeker, the more desired he / she will be to fill that position. From this research that staff qualifications are important, it is also required that job seekers be also from other fields of study such as: engineer, IT etc